Learn about Natasha’s Experience and Qualifications

Natasha Pongonis is an accomplished entrepreneur and Board member with a proven track record of helping high-growth companies improve marketing communications strategies by assessing changes in population and consumer behavior focusing on cultural and digital innovation.  

Key Strengths

  • Cultural Strategy Creation: Development and implementation of strategies to reach, engage, and empower diverse audiences.
  • Strategic Thinker: Use of data-driven processes to identify patterns, trends, and opportunities as part of the decision-making and creative process.
  • Succession Planning: Provide strategic support for succession planning, business continuance, and professional growth strategies.
  • Leadership Development: Effective leader and problem-solving oriented. Dependable, collaborative, and inclusive nature.

Education and Certifications

The Wharton School, Certificate Global Trends for Business and Society

Stanford University Grad School of Business, Latino Entrepreneur Leaders Program. Fellow

US Hispanic Chamber of Commerce, Diversity, Equity, and Inclusion Certification Program

The University of Venice (Università Iuav), Italy Thesis in Architecture and Urban Planning

University Catholic of Cordoba, Argentina Architecture/Project Management

Ohio State University, Architecture and Urban Planning – Student Exchange

Business Consultant

Sheetz, New Markets, Cultural Technology & Innovation “The Incubator”

Columbus Council of World Affairs, Global Fluency Institute

Solve Group + UWG, Digital Innovation, FDA Compliance

Cybervation, Fintech. Brand, Strategy & Market Segmentation

Women’s Center for Economic Opportunity (WCEO), Branding & Marketing Business Coach

Skills and Areas of Experience

  • Cross-Cultural Communications
  • Brand Strategy & Positioning
  • Digital Innovation
  • Market & Generation Analysis
  • Business Development
  • Global Client Management
  • Board Governance
  • LATAM Markets Expansion
  • M&A, Investor Relations
  • Market and New Markets Research
  • Cultural DE&I Integration
  • Customer Experience Mktg & Design
  • Consumer Behavior Analytics
  • Leadership Development
  • Omni-Channel Strategy
  • Succession & Continuity Planning
  • Agile Design Thinking
  • US Government Relations

Industry Experience

  • Retail
  • Financial Services
  • Healthcare
  • Consumer Products & Goods
  • Manufacturing
  • Technology
  • Lean Startup
  • Governmental

Board Experience

Natasha brings a diverse perspective to the boardroom combining deep cultural marketing strategies, digital transformation, and governance compliance to help businesses succeed in the tech era. Having worked and advised in non-profits, professional organizations, and family-owned businesses she can collaborate effectively with fellow board members and engage senior management.

  • Futurety, a data analytics and digital marketing agency – 2024-Present
  • Reitter Stucco & Supply Co. Inc. a Multigenerational Family Business- 2018-Present
  • Columbus Hispanic Chamber of Commerce – 2014-2015
  • Girl Scouts of Ohio Heartland – 2013-2016
  • Prospanica, Columbus Chapter – 2014-2016
  • Women for Economic and Leadership Development (WELD) – 2012-2013 & 2016
  • ALPFA Columbus, OH Chapter – 2013-2015

Would you like to discuss my experience and possible collaborations? Please fill out a contact form.