Positive Culture Transformation
Companies and organizations have been talking about culture fit and culture transformation for years but what is “culture” and why is it important? In today’s diverse and interconnected world, working with …
Blogs
Digital Champions TV Interview
Recently, I was invited to do an interview with Charlene Shirk, host of Digital Champions with DailyAdBrief. The show is dedicated to bringing advertising and marketing experts to share industry …
Tracking the Pulse of the Latino and Black Vote
As November 3rd grows closer, the 2020 presidential candidates are deeply embedded in the conversations of Hispanic and Black voters. Our team of data scientists at OY.E. Business Intelligence is …
Disney Live-Action Remakes | A Multicultural Analysis
Disney has taken it upon themselves to create live-action remakes of our beloved childhood movies.
Hispanic Consumer Behavior: A Data-Driven Study in the Beauty Industry
For this study, I partner with a Daniela Rubio, founder of the Intercultural Studio. We implemented a mix-method approach, which included data analytics and deep-dive focus
Community Conversation at SXSW
My journey at SXSW began on March 8th and there’s no better way to celebrate International Women’s Day than by doing something I absolutely love, sharing my story as a female entrepreneur!